THE CHATTER
All the latest news from Ad Club and its members!
Sherry Elander, Carol Cutting named 2022 recipients of William Pynchon Medal for distinguished civic service
(MassLive) – Sherry Elander, a transition specialist with the Special Education Department at Westfield High School, will be one of two recipients of the award this year. She shares the accolade with broadcasting pioneer Carol Cutting, owner of WEIB-106 FM, a...
Ad Club of Western Mass talks Pynchon Awards and scholarship
(Mass Appeal) – Ad Club Communications Chair Robyn Lee Miller joined Mass Appeal today to talk about the 2022 William Pynchon Awards and a great scholarship opportunity for high school seniors!
Nominations sought for Pynchon Award
WEST SPRINGFIELD — The Advertising Club of Western Massachusetts is seeking nominations from Berkshire, Hampden, Hampshire and Franklin counties for the Pynchon Award, which recognizes those residents of the region who have rendered outstanding service to the...
Ad Club of Western Mass and Springfield YPS present ‘Mix & Mingle’ networking event
(Mass Appeal) – Two of the area’s most well-known professional organizations are joining forces to help you build business connections. On Thursday, January 20th, the Ad Club of Western Mass and the Greater Springfield Young Professional Society will host a ‘Mix &...
Springfield YPS And The Ad Club To Host Annual Membership Event On Jan. 20
HOLYOKE — The Young Professional Society of Greater Springfield (YPS) and the Advertising Club of Western Massachusetts will host an annual Mix & Mingle membership event to support young professionals and encourage them to become more involved and invested in...
New Board Members at Ad Club of Western Massachusetts
WEST SPRINGFIELD — The Advertising Club of Western Massachusetts, an organization for marketing and communications professionals in western Massachusetts and northern Connecticut, has three new board members — Elena Valenzuela-Stookey of Amherst, Lucie Bodnar of...
William Pynchon Medal recipients announced
William Pynchon Medal recipients awarded by: Chris Bouzakis Posted: Oct 7, 2021 / 09:38 PM EDT / Updated: Oct 7, 2021 / 11:22 PM EDTHOLYOKE, Mass. (WWLP) – The Advertising Club of Western Massachusetts Trustees of the Order of William Pynchon announced their selection...
William Pynchon Awards bestowed on 4 at ceremony (photos)
William Pynchon Awards bestowed on 4 at ceremony (photos) By Frederick J. Gore / Special to The Republican HOLYOKE – A joint ceremony was held by the Advertising Club of Western Massachusetts honoring the 2020 and 2021 recipients of The Order of William Pynchon Award...
Ad Club of Western Massachusetts hosts 2021 Creative Awards Show
Ad Club of Western Massachusetts hosts 2021 Creative Awards Show by: Phillip Bishop Posted: Sep 14, 2021 / 10:32 PM EDT / Updated: Sep 14, 2021 / 10:43 PM EDT NORTHAMPTON, Mass. (WWLP) – The Ad Club of Western Massachusetts hosted its 2021 Creative Awards Show in...
Ad Club and Creative Awards Featured on MassAppeal
Ad Club of Western MA is hosting its 2021 Creative Awards by: Adam Belson Posted: Aug 31, 2021 / 03:21 PM EDT / Updated: Aug 31, 2021 / 03:21 PM EDT (Mass Appeal) – Creativity comes in many forms, especially in the advertising industry. This year, the Ad Club will...
Nominations Sought for Healthcare Heroes Class of 2021
FOR IMMEDIATE RELEASE Contact: George O’Brien (413) 781-8600, ext. 102 obrien@businesswest.com Nominations Sought for Healthcare Heroes Class of 2021 SPRINGFIELD — In the spring of 2017, the Healthcare News and its sister publication, BusinessWest, created a new and...
Market Mentors Welcomes Five New Team Members
By BusinessWest Staff June 23, 2021 1061 SPRINGFIELD — Market Mentors, a marketing, advertising and public-relations agency, announced the addition of five new team members. The hires span multiple departments, including account services, copywriting, digital...
Ad Club announces 2021 Scholarship Winner
FOR IMMEDIATE RELEASE CONTACT: Matt Audette 860-253-0000, ext 128 maudette@andrewad.com The Ad Club of Western Massachusetts Announces Winner for Annual Scholarship West Springfield, MA – The Advertising Club of Western Massachusetts announces the winner of their...
BusinessWest’s 40 Under Forty Gala Tickets on Sale
BusinessWest’s 40 Under Forty Gala Tickets on Sale Contact: Cindy Sears Office Manager officemanager@businesswest.com May 12, 2021 (posted June 9, 2021) FOR IMMEDIATE RELEASE: SPRINGFIELD — BusinessWest, the business journal of Western Mass., recently unveiled its 40...
Chikmedia Calls for Scholarship Applications for 2021
Chikmedia is thrilled to announce the reopening of their annual scholarship to support future generations of marketing professionals, Chiks of the Future! This $500 scholarship will be awarded to one deserving women of color who plans to, or is currently, pursuing a...
2021 Difference Makers honor two past recipients of Pynchon Awards
Congratulations to this year's 2021 Difference Makers! A special shout out to past Pynchon recipients Janine Fondon (2020) and Harold Grinspoon (2015) for their continued work within our community. Check out BusinessWest for more information about these Difference...
Call for entries now open for 2021 Creative Awards
2021 Creative Awards -- Call for Entries Now Open For more than a century, the Advertising Club of Western Massachusetts has recognized exceptional advertising, design, and creative work made in our region. Now in 2021, we invite our community of illustrators and...
In the news! Applications now being accepted for 2021 Scholarship
Ad Club of western Massachusetts opens submissions for annual scholarship WEST SPRINGFIELD, Mass. (WWLP) – The Advertising Club of Western Massachusetts is inviting the community to apply for their annual merit-based scholarship as applications become available...
Call for Nominations Opened for 2021 Pynchon Honors
Nominations Sought For Region’s Oldest Community Service Award February 5, 2021: Springfield Regional Chamber of Commerce SPRINGFIELD, Mass. – The Advertising Club of Western Massachusetts is seeking nominations from throughout Hampden, Hampshire, Franklin, and...
Long Time Ad Club Treasurer and Board Member Receives Honors
M S C P A Massachusetts Society of CPAs Press Release Contact:Hannah Naranjo hnaranjo@mscpaonline.org 617.303.2401 LOCAL ACCOUNTANT NAMED A WOMAN TO WATCH BY THE MASSACHUSETTS SOCIETY OF CPAs East Longmeadow Resident Named to the MSCPA’s 2020 Women to Watch List ...
2020 Pynchon Medalists Featured in Local Media
2020 Pynchon Medalists Featured in Local Media BusinessWest and Springfield Regional Chamber of Commerce recently noted honores awarded to Janine Fondon and Elizabeth Wills-Ogilvie at October 19, 2020 Virtual Press Conference. Business West - Read More Springfield...
2020 Pynchon Medalists Announced by Advertising Club of Western Massachusetts
2020 Pynchon Medalists Announced by Advertising Club of Western Massachusetts Award presented annually since 1915. Two chosen for distinguished service during a year of pandemic and unrest PRESS RELEASE (SPRINGFIELD, MA -- October 20, 2020) For the second time in the...
Your Time to Shine: Help Us Refresh Our Website
Refresh Our Look, Amplify Our Impact The Ad Club of Western Mass is looking to refresh its current website with the primary goal of the refresh to make the site a creative resource and referral hub not only for Club members, but also for the creative community in...
Supporting our members … A survey from Springfield Regional Chamber
The Springfield Regional Chamber is joining in an effort to collect information from employers on their employees’ childcare needs and any supports that they are either implementing or considering to assist their employees who are parents. As many of you know, child...
Ad Club Members – BRIGADE and Six Point — Collaborate
Ad Club Members collaborate as we all navigate these unprecedented times. Collaboration is just as powerful as competition! Check out the series of discussions every Friday between Founder and Executive Creative Director, Kirsten Modestow, and Six-Point's President...
Working from Home? Read what long-time member and Club past-president Nancy Urbschat shares
Coronavirus (COVID-19) feature: Business Owner Says Working at Home Is an Acquired Skill Lessons Learned from Experience Many of you are experiencing work at home for the first time, and without the luxury of months of planning like those at our marketing firm, TSM...
The LetterZine shares coloring pages during the COVID-19 Pandemic
Brittany Arita, curator for The LetterZine, an Ad Club member and Creative Awards winner, let us know they've put out a Dropbox folder of free, downloadable coloring pages from their collaborators. Follow this link and enjoy while you are at home with family and...
Long time member and Ad Club Treasurer featured
The Advertising Club of Western MA is pleased to note long-time member and Club treasurer is featured in a "Who's Behind The Numbers" ad for Meyers Brothers Kalicka, P.C in a recent Health Care News (March 2020). Read more: Reale Featured in Health Care Journal
2020 Scholarship Applications Available-Deadline 3/31
SPRINGFIELD — The Advertising Club of Western Massachusetts scholarship committee announced that scholarship applications are now available online at adclubwm.org. Applications will also be available through guidance departments at high schools in Hampden, Hampshire,...
BRIGADE certified WOSB by WBENC
January 9, 2020 BRIGADE was recently certified as a Women-Owned Small Business (WOSB) by the Women’s Business Enterprise National Council (WBENC). We’ve always been women-owned, but we finally made it official by joining WBENC’s network of more than 15,000 certified...
Springfield Museums’ Gala Invitation by TSM Receives National Recognition
Springfield Museums’ Gala Invitation Receives National Recognition November 2019 – TSM Design recently received notification of a first-place award from the American Alliance of Museums (AAM) for its work on behalf of the Springfield Museums’ holiday gala. The...
104th Pynchon Award Celebration Held October 10, 2019
HOLYOKE — The Advertising Club of Western Massachusetts held their 104th presentation of the Pynchon Medal for distinguished service to the community at The Log Cabin Thursday, October 10. The three recipients were Charles R. Casartello Jr., of Longmeadow; Robert...
Ad Club Member Open Pixel Studios featured on WGBY’s Connecting Point
Open Pixel Studios was invited to interview for WGBY's Connecting Point series, a week-night's news magazine program rooted in local subject matter; from politics to the arts. They discussed the state of the animation industry, and why it was so important to the...
Gazette features Ad Club member, Open Pixel Studios
The Ad Club is always pleased to let colleagues know about its members in the news! SPRINGFIELD — Will Colon realized he wanted to be an animator during his first year at Hampshire College. For Kathryn Taccone, it was on a trip to Pixar Studios in high school. Now the...
BRIGADE completes Berkshire Flyer identity project to accolades
Berkshire Flyer Building the Berkshire movement BRIGADE partnered with 1Berkshire (the official economic development organization of Berkshire County) to develop an identity for the Berkshire Flyer, a new weekend train service between New York City and the...
2019 Pynchon Medalists Selected
SPRINGFIELD — The Advertising Club of Western Massachusetts’ Trustees of the Order of William Pynchon have announced their selection of three local residents as recipients of this year’s Pynchon medal. Slated to receive medals at an Oct. 10 event are: Charles R....
Kirsten Modestow will present at New England Canna Convention
Ad Club member and Executive Creative Director Kirsten Modestow of BRIGADE will present at New England Canna Convention on the power of branding and finding creative partners in the legal cannabis industry this Sunday, June 23, at 12:30pm at Springfield's MassMutual...
New work by CHRIS TEEBO FILMS with MassMutual
Western MA creative filmmaker Chris Thibault of CHRIS TEEBO FILMS recently had work featured in the MassMutual LGBTQ Series ... See more about the short films See more about the process: MassMutual's LGBTQ Series See more at MassMutual's YouTube Channel
2019 Creative Awards Show Spotlights Creativity
(WWLP) - The Advertising Club of western Massachusetts recognized the animators, designers, and creators behind some of the area's best advertising. The Ad Club has been around for more than a century. On Thursday night, they gave out 60 awards to creators for their...
Creative Awards on MassAppeal
Thanks to MassAppeal for hosting a segment featuring the Ad Club of Western MA where Club president Brenda McGiverin and Scholarship Chair Barb Perry spoke about the upcoming Creative Awards, the Ad Club itself and how to join, as well as opportunities provided by the...
Longtime Club member Meyers Brothers Kalicka recognized
Meyers Brothers Kalicka Recognized as Regional Leader in Accounting By BusinessWest Staff March 29, 2019 143 HOLYOKE — Accounting Today, a leading publication in the certified public accounting industry, has named Meyers Brothers Kalicka, P.C. a regional leader...
Longtime Club member Western New England University Captures Four National Marketing Awards
FOR IMMEDIATE RELEASE For further information, contact: David Stawasz, Assistant VP for Marketing Communications, at 413-796-2026 (office) or 413-214-8001 (mobile) or Barbara Moffat, Associate VP for Media and Community Relations, at 413-782-1630 (office) or...
Ad Club announces 2019 Pynchon Call for Nominations
SPRINGFIELD — The Advertising Club of Western Massachusetts is seeking nominations from throughout Hampden, Hampshire, Franklin, and Berkshire counties for the Pynchon Award, which recognizes citizens who have rendered distinguished service to the community. The Order...
YWCA Celebrates 150th With Special Celebration
Join the YWCA as we celebrate 150 years of the YWCA’s work to empower women and eliminate racism. The YWCA of Western Massachusetts is the nation’s tenth largest and one of the most effective providers of services for women who experience violence, their children who...
Andrew Associates — exciting new work!
Longtime corporate member, Andrew Associates of Enfield, CT was excited to share the following with the Ad Club: Getting high-level healthcare professionals to events is never easy. Andrew Associates was tasked with creating an invitation aimed at these professionals...
Ad Club Member BRIGADE Helps INSA Launch Recreational
Corporate member, BRIGADE, is pleased to share a recent success story - From Canvas to Cannabis: BRIGADE Helps INSA Launch Recreational INSA is making waves in the Massachusetts recreational cannabis revolution. The cannabis startup is one of the first to open for...
Check out the Ad Club on WHMP Podcast
The Ad Club of Western MA is proud to announce its President, Brenda McGiverin, will be featured as part of the Western Mass Business Show with Ira Bryck on WHMP. For podcasts, visit https://whmp.com/podcasts/shows/taking-care-of-business/. Listen here! Here's the ad...
2009 Pynchon Honoree awarded 2018 AARP Andrus Award for Massachusetts
AARP Massachusetts Honors East Longmeadow Resident Susan Jaye-Kaplan with Andrus Award for Community Service Posted on 11/8/2018 by Hannah Wright | AARP Massachusetts PHOTO CAPTION: AARP Massachusetts 2018 Andrus Award Winner Susan Jaye-Kaplan (center) receives her...
Ad Club President Receives Promotion at WWLP-22News
CHICOPEE, Mass. (WWLP) - Brenda McGiverin has been promoted to general sales manager of WWLP-22News, wwlp.com, and The CW Springfield. Brenda began her career at 22News in 2007 as a digital account executive/new media coordinator. She was then promoted to digital...
103rd William Pynchon awards held at the Log Cabin
The 103rd Presentation of the Pynchon Medal for Distinguished Community Service Four 2018 Pynchon Medals for Distinguished Community Service were presented at the 103rd Pynchon Celebration on October 18. The medals were presented by the Advertising Club of Western...
Ad Club Member BRIGADE Celebrates Some Recent Successes
BRIGADE Wins Gold for Esselon Packaging at 2018 Pentawards BRIGADE was recognized once again for their work with Esselon Coffee, this time with a Gold award at the 2018 Pentawards held at the Guggenheim Museum in New York City. The Pentawards are considered the most...
Ad Club starts its new meeting season at the Big E!
Management and staff of the Eastern States Exposition once again welcomed members and friends of the Ad Club of Western MA to its 103rd edition of the Big E, a long-standing tradition for the Big E and the Ad Club. WEST SPRINGFIELD, Mass. (WWLP) - A networking event...
Ad Club names 2018 Pynchon Medalists
SPRINGFIELD -- The Advertising Club of Western Massachusetts will honor four this year with the Order of William Pynchon, an annual award recognizing public service. This year's class consists of Craig Carr, one of the founders of the Ronald McDonald House of...
Garvey Associates Helps Clients Navigate a Rapidly Changing Landscape
Putting the Focus on Innovation John Garvey isn’t shy about noting that he never worked for a large ad agency, or a ‘traditional’ ad agency, as he calls them. In fact, he’s rather proud of that background — as are the rest of the members of the team at the agency he...
Ad Club member BRIGADE featured in major article in BusinessWest
BRIGADE Partners With Clients To Build Their Brands The Art and Science of Story Telling BRIGADE founder, Kirsten Modestow, is featured at BusinessWest.com - and in the next print edition. Be sure to take a few minutes to read the article! We're excited to see a great...
Long time Ad Club member, James Garvey of GCAi, presents at Arizona State University
GCAi Analyst Talks Startups And Technology At Arizona State University Digital Marketing Analyst James Garvey spoke to students at Arizona State University's W.P. Carey School of Business about entrepreneurship and technology as a part of GCAi's ongoing pro-bono...
2014 Pynchon Honoree, Kathy Picard and her husband, Gary, publish new book, sharing her story
PRESS RELEASE 03/20/2017 Contact:...
Advertising Club Calls for Entries for 2017 Creative Awards
WEST SPRINGFIELD — Calling all designers, copywriters, videographers, photographers, and other marketing creatives — now is the time to submit your best work to be considered for recognition at the Advertising Club of Western Mass. 2017 Creative Awards. Work must be...
Long-time Board Member of the Ad Club of W MA, Carol Cutting selected to receive the Stone Soul Legacy Award!
By Chris Dondoros | Special to The Republican on February 15, 2017 at 12:05 PM, updated February 15, 2017 at 12:50 PM SPRINGFIELD - Stone Soul Inc. will present its Legacy Awards on Feb. 25 to four residents that gone above and beyond in their service to the...
Ad Club seeking Nominations for the 102nd Pynchon Awards
Pynchon Award Trustees David Cecchi and Teresa Utt discuss The Order of William Pynchon and request nominations for the prestigious community award. Watch our video from Mass Appeal.
Advertising Club Calling for 2017 Scholarship Applications – BusinessWest
SPRINGFIELD — The Advertising Club of Western Massachusetts announced that its 2017 scholarship applications are now available online at adclubwm.org. Applications will also be available through guidance departments at high schools in Hampden, Hampshire, and Franklin...
Nominations Sought For Region’s Oldest Community Service Award
SPRINGFIELD, Mass. – The Advertising Club of Western Massachusetts is seeking nominations from throughout Hampden, Hampshire, Franklin, and Berkshire counties for the Pynchon Award, which recognizes those citizens of our region who have rendered distinguished service...
2017 Ad Club of Western MA Scholarship applications now available!
The Advertising Club of Western Massachusetts Scholarship Committee is pleased to announce a $1,000 communications scholarship will be awarded in 2017 and applications are now available. Click here for guidelines and application. In addition, the information is...
Ad Club of Western MA Treasurer becomes Partner at Meyers Brothers Kalicka!
Meyers Brothers Kalicka Adds Two New Partners As part of a strategic plan to generate new opportunities and more profound growth for the company, and also to ensure a steady flow of new leadership, the Holyoke-based accounting firm Meyers Brothers Kalicka has named...
Ad Club to Get a Taste of Abandoned Building Brewery Dec. 14
EASTHAMPTON — Advertising and media professionals are planning to toast the holiday season on Wednesday, Dec. 14 from 5:30 to 7 p.m. at Abandoned Building Brewery, 142 Pleasant St., Easthampton. “Normally, we stay quiet with events during the holiday season,” said...
101st Pynchon Awards Celebration
The 101st Presentation of the Pynchon Medal for Distinguished Community Service Five 2016 Pynchon Medals for Distinguished Community Service were presented at the 101st Pynchon Celebration on October 27. The medals were presented by the Advertising Club of Western...
Local Historian Commemorates Big E Centennial with New Book
AGAWAM — Agawam resident David Cecchi first attended the Eastern States Exposition in September 1964. He doesn’t remember much of that first fair — he was only a few months old — but, like many locals, he’s attended faithfully every year since. With his brothers,...
Networking event held on the river in South Hadley
SOUTH HADLEY, Mass. (WWLP) – It was a beautiful night for networking on the Connecticut River in South Hadley, Thursday. The Advertising Club of Western Massachusetts invited guests along for a night on the water aboard the famous “Lady Bea.” Guests were able to have...
Ad Club of Western Mass. reveals winners of 2016 Pynchon Awards for community service
SPRINGFIELD — The Advertising Club of Western Massachusetts announced the five recipients of its 2016 William Pynchon Awards Friday in advance of an award dinner set for Oct. 27. The Order of William Pynchon class of 2016 is: Michaelann Bewsee, Jack Dill, Gale...
Advertising Club of Western Massachusetts Launches New Website
SPRINGFIELD — The Advertising Club of Western Massachusetts recently launched its redesigned website, adclubwm.org, with the assistance of Envision Marketing Group of East Longmeadow. “It’s been on our radar screen for months, and we finally pulled the trigger on the...
Ad Club launches website
By The Republican Business Desk on August 11, 2016 at 11:20 AM, updated August 11, 2016 at 11:37 AM SPRINGFIELD — The Advertising Club of Western Massachusetts recently launched its redesigned website, adclubwm.org, with the assistance of Envision Marketing Group...
Garvey Communication Associates Feted in Newspaper Poll
SPRINGFIELD — Readers of the Daily Hampshire Gazette voted Garvey Communication Associates Inc. (GCAi) “Best Marketing – Advertising Agency” in the 2016 Reader’s Choice poll. GCAi is a digital-marketing agency and independent Google Certified Partner agency which...
Ad Club to Announce 101st William Pynchon Award Recipients
BusinessWest on August 9, 2016 in Daily News SPRINGFIELD — The Advertising Club of Western Massachusetts will hold a press conference on Friday, Aug. 19 at 10 a.m. at TD Bank Conference Center, located on the first floor of 1441 Main St., Springfield, to officially...
Small firm, big designs
HADLEY — As customers walk through Whole Foods Market at Mountain Farms Mall, their eyes may be drawn to displays and packages for health foods from California and skin care products from Germany. Little do they know that a small design studio a short distance away...
Ad Club of Western Massachusetts to Present 2016 Creative Awards
BusinessWest on May 6, 2016 in Daily News SPRINGFIELD — Ad agencies, design firms, marketing departments, and other members of the Western Mass. and Northern Conn. creative community have submitted work for the Advertising Club of Western Massachusetts’ Creative...